{"id":17251,"date":"2020-12-02T17:24:01","date_gmt":"2020-12-02T11:54:01","guid":{"rendered":"https:\/\/swaritadvisors.com\/learning\/?p=17251"},"modified":"2020-12-09T12:45:54","modified_gmt":"2020-12-09T07:15:54","slug":"how-to-trademark-your-business","status":"publish","type":"post","link":"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/","title":{"rendered":"How to Trademark your Business?"},"content":{"rendered":"\n<p class=\"has-drop-cap\">When a company decides\nto establish a business, it ensures that its product has a brand and no other\nperson can acquire that brand without their permission. But to do this, the\ncrucial question that arises is how to Trademark your business? Not only this\nquestion is of concern, but it the very essential and first step of a company\nbefore it decides to introduce a product in the market. <\/p>\n\n\n\n<p>Giving a trademark to\nthe business helps a company to secure its brand from being infringed by\nothers. <\/p>\n\n\n\n<p>Therefore, this article will talk in detail about how a company can issue a trademark and enjoy the rights available to them under the <strong>Trademarks Act, 1999<sup><a class=\"text-primary\" href=\"http:\/\/www.ipindia.nic.in\/acts-rules-tm.htm\"><strong><em>[1]<\/em><\/strong><\/a><\/sup><\/strong>.&nbsp; <\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a37be008e20e\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a37be008e20e\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#What_do_you_mean_by_Trademark_and_why_is_its_Registration_compulsory\" title=\"What do you mean by Trademark and why is\nits Registration compulsory?\">What do you mean by Trademark and why is\nits Registration compulsory?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#How_to_Trademark_your_Business\" title=\"How to Trademark your Business?\">How to Trademark your Business?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#What_is_the_Procedure_to_register_a_Trademark\" title=\"What is the Procedure to register a\nTrademark?\">What is the Procedure to register a\nTrademark?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Step_1_Look_for_an_%E2%80%9Caccentuated%E2%80%9D_brand_name\" title=\"Step 1: Look for an \u201caccentuated\u201d brand\nname\">Step 1: Look for an \u201caccentuated\u201d brand\nname<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Step_2_Fill_a_Trademark_Application\" title=\"Step 2: Fill a Trademark Application \">Step 2: Fill a Trademark Application <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Step_3_File_a_Trademark_registration_application\" title=\"Step 3: File a Trademark registration\napplication\">Step 3: File a Trademark registration\napplication<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Step_4_Examination_of_Registration_Application\" title=\"Step 4: Examination of Registration\nApplication\">Step 4: Examination of Registration\nApplication<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Step_5_Publishing_in_Indian_Trademark_Journal\" title=\"Step 5: Publishing in Indian Trademark\nJournal \">Step 5: Publishing in Indian Trademark\nJournal <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Step_6_Issuing_a_Trademark_Registration_Certificate\" title=\"Step 6: Issuing a Trademark Registration Certificate \">Step 6: Issuing a Trademark Registration Certificate <\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Time_Period_to_Trademark_your_Business\" title=\"Time Period to Trademark your Business\">Time Period to Trademark your Business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#What_are_the_Documents_Required_to_Trademark_your_Business\" title=\"What are the Documents Required to Trademark your Business?\">What are the Documents Required to Trademark your Business?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Who_can_file_a_Trademark_and_where_can_it_be_filed\" title=\"Who can file a Trademark and where can\nit be filed?\">Who can file a Trademark and where can\nit be filed?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Trademark_in_your_business-_What_is_its_Function\" title=\"Trademark in your business- What is its\nFunction?\">Trademark in your business- What is its\nFunction?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Infringement_and_violation_of_rules\" title=\"Infringement and violation of rules \">Infringement and violation of rules <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/swaritadvisors.com\/learning\/how-to-trademark-your-business\/#Conclusion\" title=\"Conclusion \">Conclusion <\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_do_you_mean_by_Trademark_and_why_is_its_Registration_compulsory\"><\/span>What do you mean by Trademark and why is\nits Registration compulsory?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A trademark means a\nlogo, word, symbol, design or any other mark given to a product which helps the\ncompany to distinguish its product from those of the others. Giving a trademark\nto products indicates that such a product has a certain standard of quality and\ncan be trusted by the people. <\/p>\n\n\n\n<p>Trademark helps to\nadvertise the product by putting forth the distinctive features that the\nproduct has in the market. It assures protection to the trademark holder and\ndefends it from any infringement of the law. <\/p>\n\n\n\n<p>When it comes to the\nregistration of the Trademark, getting a trademark registered is very\nimportant. A brand shall lose its distinctive character if no trademark is\nprovided to it. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Trademark_your_Business\"><\/span>How to Trademark your Business?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>To Trademark your\nBusiness, one has to get it registered with the Registrar from the Trademarks\nOffice. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_the_Procedure_to_register_a_Trademark\"><\/span>What is the Procedure to register a\nTrademark?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>To register a Trademark, below are the steps that are needed to be followed:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/swaritadvisors.com\/learning\/wp-content\/uploads\/2020\/12\/infographics-1.png\" alt=\"Procedure to register a Trademark\" class=\"wp-image-17273\" width=\"474\" height=\"474\" srcset=\"https:\/\/swaritadvisors.com\/learning\/wp-content\/uploads\/2020\/12\/infographics-1.png 1000w, https:\/\/swaritadvisors.com\/learning\/wp-content\/uploads\/2020\/12\/infographics-1-150x150.png 150w, https:\/\/swaritadvisors.com\/learning\/wp-content\/uploads\/2020\/12\/infographics-1-300x300.png 300w, https:\/\/swaritadvisors.com\/learning\/wp-content\/uploads\/2020\/12\/infographics-1-768x768.png 768w\" sizes=\"(max-width: 474px) 100vw, 474px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_Look_for_an_%E2%80%9Caccentuated%E2%80%9D_brand_name\"><\/span>Step 1: Look for an \u201caccentuated\u201d brand\nname<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Creating a brand name which is quite noticeable in the eyes of the people is essential. If a brand name is unique, it will attract people and will become easy to advertise. For this to happen, one must search and invent a brand which does not resemble those already available in the market. There has to be extensive in-depth research to be more meticulous with your brand name. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Fill_a_Trademark_Application\"><\/span>Step 2: Fill a Trademark Application <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>After finalizing a name\nwhich is unique and has a distinctive identity, the applicant must apply for\nthe trademark application. The <strong><em>Form TM-1<\/em><\/strong> under the trademarks act\nhas to be filled to pursue for further procedure. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_File_a_Trademark_registration_application\"><\/span>Step 3: File a Trademark registration\napplication<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The registration is done with the registry of the Trademarks Office. The applicant after filing the application form needs to file a registration application in order to get its trademark protected under the Trademark act. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_Examination_of_Registration_Application\"><\/span>Step 4: Examination of Registration\nApplication<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>During the <strong><a class=\"text-primary\" href=\"https:\/\/swaritadvisors.com\/trademark-registration\">process of Trademark registration<\/a><\/strong>, the registry of the Trademarks office appoints a trademark examination officer who examines the application and upon satisfaction approves the registration of the mark. If the Examination officer is not satisfied with the application he may pass a refusal order for the same. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_5_Publishing_in_Indian_Trademark_Journal\"><\/span>Step 5: Publishing in Indian Trademark\nJournal <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>If the Examination\nofficer approves the application he shall proceed with publishing the\napplication in the Trademarks Journal for scrutiny. If any person raises\nno opposition within a period of 3 months, that is 90 days, then\nthe brand name is proceeded to be accepted for providing trademark certificate.\n<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_6_Issuing_a_Trademark_Registration_Certificate\"><\/span>Step 6: Issuing a Trademark Registration Certificate <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>On acceptance of the trademark application, the final stage involves providing a trademark registration certificate to the Registered Trademark Holder.<\/p>\n\n\n\n<p>All these steps help to trademark your business and help to protect it under the Trademarks act and prevent infringement of laws.<\/p>\n\n\n\n<p><b>Also, Read:<\/b> <mark style=\"background: #fffd03 !important\"><a href=\"https:\/\/swaritadvisors.com\/learning\/how-to-apply-for-online-trademark-registration-in-india\/\">How to Apply for Online Trademark Registration in India<\/a><\/mark><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Time_Period_to_Trademark_your_Business\"><\/span>Time Period to Trademark your Business<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>If a trademark is approved for registration, and once a registration certificate is issued to the Registered Trademark holder, then such certificate shall be valid for a period of 10 years and can be renewed for another 10 years on the payment of prescribed <strong><a class=\"text-primary\" href=\"https:\/\/swaritadvisors.com\/trademark-renewal\">Trademark renewal fees<\/a><\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_are_the_Documents_Required_to_Trademark_your_Business\"><\/span>What are the Documents Required to Trademark your Business?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>One needs to file the\napplication along with necessary documents and affidavit in support of it, in\norder to get your trademark registered. Such documents involve the id proof,\nthe brand mark that is to be registered, photograph etc.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Who_can_file_a_Trademark_and_where_can_it_be_filed\"><\/span>Who can file a Trademark and where can\nit be filed?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A trademark application can be filed either by the applicant himself or by an agent authorized by him. The filing of the application can be done either through online Trademark registration of the trademarks office or in person or post. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Trademark_in_your_business-_What_is_its_Function\"><\/span>Trademark in your business- What is its\nFunction?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul><li>It provides a distinctive identity to a\nbrand and its service. <\/li><li>It assures the standard of Quality <\/li><li>With the Trademark registration, it\nmakes it easy to advertise a brand as it easily comes to the attention of the\npeople. <\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Infringement_and_violation_of_rules\"><\/span>Infringement and violation of rules <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong><a class=\"text-primary\" href=\"https:\/\/swaritadvisors.com\/learning\/ways-to-defend-yourself-in-case-of-trademark-infringement\/\">Trademark Infringement<\/a><\/strong> results in the violation of rules of the Trademarks Act. In order to Trademark your business, it is necessary for the person applying to register the mark, to comply with all the rules specified in the Act. Also getting a mark registered helps the trademark registered holder to protect its mark from any infringement. In case where the registered holder believes that his mark is being infringed, he can take a lawful action and file a trademark infringement case against the offender in accordance with the rules of the law or act. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Every company before promoting its product has a responsibility to not only create such a brand which becomes popular amongst the people but also to assure that its brand is protected from being in conflict with the rest of the brands, be it any reasons! <\/p>\n\n\n\n<p>Therefore, it is necessary for any company to know how to trademark your business. All the steps must be followed properly for getting the trademark registered in order to protect the brand and this must be necessarily done in accordance with the Trademarks Act, 1999.<\/p>\n\n\n\n<p><b>Also, Read:<\/b> <mark style=\"background: #fffd03 !important\"><a href=\"https:\/\/swaritadvisors.com\/learning\/who-has-the-right-to-own-trademark-promoter-or-company\/\">Who has the right to own Trademark: Promoter or Company?<a><\/mark><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When a company decides to establish a business, it ensures that its product has a brand and no other person can acquire that brand without their permission. But to do this, the crucial question that arises is how to Trademark your business? Not only this question is of concern, but it the very essential and [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":17255,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[134],"tags":[1006],"_links":{"self":[{"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/posts\/17251"}],"collection":[{"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/comments?post=17251"}],"version-history":[{"count":11,"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/posts\/17251\/revisions"}],"predecessor-version":[{"id":17751,"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/posts\/17251\/revisions\/17751"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/media\/17255"}],"wp:attachment":[{"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/media?parent=17251"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/categories?post=17251"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/swaritadvisors.com\/learning\/wp-json\/wp\/v2\/tags?post=17251"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}