What are the Benefits of International Trademark Registration?

Trademark safeguards the registered Trademark owner by providing and assuring them the exclusive rights to identifying, use, and recognizing their products and services from others and giving others the rights to use them in return for payments. It’s like a weapon for the owner of a registered Trademark to prohibit or exclude other individuals from illegal and misuse or such registered Trademark.

The Madrid Protocol was first introduced in 1996 to register a mark, logo, or name under different countries. The Madrid Agreement indicated and gave an idea of the system of International Trademark Registration. In case you also prefer the same Trademark Registration in other countries, you have to apply for an application through the Trademark Office.

The benefits of International Trademark Registration consists of straightforwardness and fewer fees.  Now the process requires only one application to safeguard a Trademark internationally, and one application means one application fee with one office in charge of renewals & notifications, registration of an International Trademark is easier than ever before. Through the USPTO or United States Patent and Trademark Office, recipients of Trademark can submit applications, changes of ownership or address, receive official notifications, and handle all matters of their intellectual property. In this blog, we are going to discuss the benefits of International Trademark Registration.

What is the Madrid Protocol?

Before we discuss the benefits of International Trademark Registration, let us first understand about Madrid Protocol. The application for International Trademark Registration under the Madrid Protocol should be recorded by the applicant through the Trademark Office of the applicant, also known as the workplace of origin. Under certain conditions in Indian businesses, The Trademark Registrar’s Office in India considered as the workplace of origin. The Trademark Office of origin place processed the application of Trademark and recorded it with an Intellectual Property Organization in Geneva.

Rules Fulfilling the Madrid Protocol

In case your Trademark application fulfils the rules prescribed under the Madrid Protocol, then the proposed mark, name, or logo shall be ready to publish in the International Trademark Register, and it also published in the WPTO or World Intellectual Property Organization under the WIPO Gazette of International Marks. The agency of International Trademark will provide you with a certificate for the same and shall communicate further regarding the International Trademark Registration to every country who is involved with the Madrid Agreement so as to deliver the protection to the registered Trademark from getting infringed.

Every country’s member of the Trademark Office has the benefit to refuse security by advising the International Bureau as a mean possible way provided under the Madrid Protocol^[1]. This protocol has set precise time limits points of twelve or a year and a half for issues raised by the designated offices for International Trademark Registration.

Benefits of International Trademark Registration

Following is the list of all the benefits of International Trademark Registration:

1. Business Opportunity: Trademark is an insubstantial property of the registered proprietor and plays an essential role in the growth of the business. A registered Trademark provides various options for the registered proprietor to produce money and make his fame or name in the market. Brands like Reebok and Adidas provides royalty to their owners through licensing agreement.
2. Distinctive Identity: If your Trademark has registered international under the registration of International Trademark, then you will be known as international recognition of your products and services. For such an opportunity, the registration of a Trademark is the commencement way to make sure such facilities.
3. Provides Bigger Protection: One of the essential benefits of International Trademark Registration is that it grants the Trademark owner the exclusive international possession of the mark, and it also provides a political candidate notice to others that a Trademark is already registered or taken. Moreover, registering a Trademark reduces the chance of another party claiming your Trademark or violating your Trademark.
4. Renewal and Changes: Once your International Trademark application accepted and got examined with the proper inspection of the relevant authority, your International Trademark shall be valid for ten years from the date of Trademark Registration.

If your finds any changes Trademark application and want to extend the renewal time of the Trademark, it becomes more effortless for you. For the renewal of International Trademark, you need to file the same application as per the rules suggested by the authority and submit it before the WIPO for such concern.

• Protects your Brand During Import or Export: An International Trademark is very much beneficial and acceptable all over the world in all spheres and generally protects your interests during the export or import process.

If somehow you got the news regarding a Trademark Infringement on your brand conducted during the import or export process, then you have possibly held the rights to be entertained against the unlawful users in the court of law for suitable legal actions for such violations.

Reasons to Safeguard a Trademark Globally

The most challenging factors of safeguarding a Trademark in Today ground is Trademark protection at the international level. Because it is impossible to do Trademark Registration in every nation, an owner of a Trademark should register its Trademark rights in each nation where it looks for protection.

Following are some reasons that support the importance of Trademark Registration for US businesses in other nations around the globe:

• If you work online business, your products may more easily reach worldwide countries;
• Your chain of supply may consist of global commercial activities;
• You may be more exposed to counterfeiters based globally.

Conclusion

Apart from the above benefits, there are several others benefits of International Trademark Registration. Trademark Registration is limited to boundaries. Any national Trademark Registration ends at the nation’s boundary. It doesn’t permit its owner to consider the rights of Trademark Registration outside the national boundaries. For each nation where you desire to mark your brand presence, you have to go through an individual Trademark application process. For that, you need to follow the procedure set by the other nation for registration of the Trademark. International Trademark Registration will give appreciation and protection to your brand globally.

Read our article:Among Trademark owned by a Promoter or Company, Which One is Better?